My business coach asked this question a few weeks back and it stuck with me.

What are you pretending not to know?

It’s a question that challenges me to confront the distractions and excuses that get in the way of my success. Let’s dive in.

A world full of shiny objects

...

Burnout. We’ve all heard of people going through this, maybe you’ve experienced it yourself. Today I’m here to give you the strategies I use to avoid burnout as a creative entrepreneur.

What Does Burnout Look Like?

To prevent burnout, we first need to understand...

 Today, we're diving into a crucial step in landing those photo or video gigs - crafting a winning proposal. Stick with me, and you'll see just how smooth this process can become.

Proposals: The Gateway to Your Next Project

First off, understand that without a signed proposal, there's no...

Does this sound familiar? You heard online that cold email is a great way to get new clients.

You send 100 emails, and 5 brands respond with “Now is not a good time, but we’ll keep you in mind.”

I’ve been there and let me tell you.. getting positive cold email...

Today I want to tackle a common pitfall that many photographers and videographers fall into.

Your portfolio needs improvement.

Now relax. I’m not going to attack your work. Your work is great. You’ve got great photos and beautiful videos, and clients love that.

But there is a...

What would I do if I had to start from scratch? No niche, no portfolio, no clients. Just a camera and the skills I have today.

I've broken it down into a 5-step blueprint that's all about focus, strategy, and growth.

1. Find Your Focus: The Power of Niching Down

First things first,...

I quit my 9-5 after landing just one client. The crazy part? It was only a $500 deal. While this may seem reckless on the surface, it was actually a calculated risk. A risk that led to a life I never imagined was possible. Let’s dive in.

 A Calculated Risk

I need to be honest....

 What are you selling?

Some people present themselves as a photographer or videographer so they get paid to push a button. Others present themselves as someone who can help a business grow so they get paid accordingly.

Let’s talk about your offer.

We need to set our own...

Rebuilding A Personal Brand

It’s time for a change.

Thousands of creatives have landed clients, ditched their 9-5s, and started living better lives because of the content I share.

I’ve been a full-time photographer/educator since 2020 and built an audience of 100k+ across platforms.

...

You've probably heard this a lot: "Post your photos on social media, and clients will come knocking on your door." Sounds easy, right?

Well, I'm here to tell you that's a big lie. Many photographers, maybe even you, have fallen into this trap.

You post day after day, waiting for something to...

What do Amazon, Netflix, and Doordash have in common? What can we learn from them to become world-class photography and videography business owners?

You’ve probably heard the story of how Netflix took down Blockbuster. Netflix approached Blockbuster for a deal in the early 2000s....

I didn’t grow up with a camera in my hands. I was a creative kid, but not in the way you might think. Rather than playing with a camera or drawing, I would play with Legos and do little science experiments.

I didn’t get my first camera until the end of 2016. I had a trip to Japan...